Back in August, KidPub was ranked around 400,000 by both Compete and Quantcast. We targeted the 100,000 mark back in November when we started doing serious work on building traffic, mainly through SEO and grass-roots marketing. I just looked at today's Quantcast number...119,146. Last week was 127K or so. We're getting closer!
Once we hit the 100K mark the hard work begins...gettting KidPub into the top 50K web sites. I know there are ways to 'spoof' Alexa to get a high ranking, but Quantcast numbers don't lie, since they are directly measured.
We're not getting many conversions yet from the Facebook ads, but the exposure is helping a bit, I think. It's only been three or four days since the FB campaigns started...it needs more time before I can really analyze the results. We're still watching click-through rates on several ads to figure out which are the best performers.
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